WEBSITE REDESIGN CASE STUDY

Olympia WA Services — Mobile-First Landing Page Redesign Case Study

A complete redesign of a DIY-built website that lacked structure, SEO, and conversion strategy. We created a modern, mobile-first landing page that doubles as a homepage for organic SEO, integrates with their Google Business Profile, and converts high-intent visitors from paid ads.

Full Website Before & After

Scroll the original website and the redesigned website side-by-side to see the complete transformation.

Redesign Results: Page Speed & Conversion Optimization

PageSpeed

TBD → TBD Designed for fast loading across all devices, with emphasis on mobile-first performance for service-industry traffic.

Conversion Optimization

Improved Added a header contact form, multi-option CTAs (call, text, form), and a streamlined conversion pathway.

Conversion Readiness

Unclear flow → booking-focused structure

Brand Quality

Fully Optimized Since most visitors arrive from mobile, the new page uses scroll-friendly sections, simplified navigation, and optimized spacing for small screens.

The Problem

The Solution

We rebuilt the website from the ground up with a focus on performance, mobile experience, and conversion optimization:

Key Features of the Redesign

High-quality image showcasing Alaska's stunning natural landscapes, emphasizing the beauty of cruise tours and enhancing the mobile experience for travelers.
High-resolution image showcasing stunning Alaskan landscapes, emphasizing the natural beauty and tour experiences offered by Skagway Alaska Tours, optimized for mobile viewing.
High-quality image showcasing Alaska’s stunning landscapes and cruise tours, emphasizing the mobile-first design and user-friendly navigation of Skagway Alaska Tours' redesigned website.
High-quality image showcasing stunning Alaska landscape, emphasizing natural beauty and adventure, relevant to Skagway Alaska Tours' website redesign and tourism focus.

The new page finally feels professional and customers can actually understand how to contact us.
— Olympia WA Services

Technical Details

Before Redesign

Desktop PageSpeed

Mobile PageSpeed

Mobile-Friendly

Load Time

Design Era

After Redesign

Desktop PageSpeed

Mobile PageSpeed

Mobile-Friendly

Load Time

Design Era

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